Whirlpool
Canvas Category OEM : Electrical Equipment
111 Years of History. Our founding families’ companies began in the United States, Brazil, Italy, Canada, India, Germany and France. From Benton Harbor, Michigan’s Lou Upton and his uncle Emory teaming up to patent an electric-driven wringer washer, to Miguel Etchenique and sons, who created the Brastemp brand and gained such a strong reputation for premium performance that Brastemp is now synonymous for high quality in Brazil. We continue to be inspired by Louis Jenn, who rejected the status quo to create the first downdraft range for JennAir brand, and Vittorio Merloni who founded the premier European appliance brand, Indesit. We’re proud of our extraordinary roots and build on that each day to innovate products that consumers want and need.